Introduction 

Marketing includes all activities that direct to flow of goods and services from the producers to the consumers.

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Marketing Management

Marketing management is the process of planning, organising, directing and controlling the activities related to marketing of goods

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Capital Structure:

A business aim at earning reasonable profits by satisfying the needs of customers.

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The marketing manager must study the demand of customers before offering them any goods and services.

Customer Satisfaction

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Market Share

Every business aims at increasing its market share, i.e., the ratio of its sales to the total sales in the economy.

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Functions of Marketing

Gathering and Analysing Market Information : The first step in the marketing function is to identify the needs and wants of the consumer that are present in the market

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The next step in the marketing function is planning. Firstly, you must be very clear about the objectives of the company.

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Market Planning

As per your customer research, we then develop the product that suits the needs of the customers

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Product Designing and Development

Transportation

Transportation is defined as the physical movement of goods from one place to another.

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Producers, manufacturers, traders, importers, and exporters have to store their goods in warehouses.

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Storage or Warehousing